Author Archive

Sony launches Xperia Tablet Z in SA

Wednesday, May 29th, 2013

sonyexperiatablet

 

Sony Mobile has launched its new tablet in South Africa. The company is looking to capitalise in the hype of the Xperia Z smartphone.

 

Xperia Tablet Z Specs

The Xperia Tablet Z has a 25.6cm display and is powered by a 1.5Ghz quad core processor. that puts it near the top in terms of mobile device performance.

It has an 8 megapixel main camera with  2 megapixel front facing camera. The tablet also records video in Sony’s “Exmor R for mobile” format.

With Sony being famous for their ability to produce state of the art sound, it is no surprise that this tablet hosts four built-in speakers.

The tablet is NFC-enabled, allowing multimedia content to be shared with peripherals. It also has 16GBs of storage and a microSD slot.

One of the main selling points of this Android-powered tablet is that it is water resistant to 1m depth for 30 minutes.

The functionality of the tablet has been expanded so it can be used as a TV remote.

 

User Experience

Although the Tablet Z specifications are remarkable to say the least, Sony has announced that they would like to focus on the user experience rather than the hardware of this device. The unit was built with a mindset of entertaining the user.

 

Launch Date and Pricing

The Xperia Tablet Z is expected to be available at the beginning of July with an estimated retail price of between R7,000 and R10,000.

The Best and Worst Times to Post on Social Media Networks

Monday, May 27th, 2013

Social media is a range of networks around the clock. Someone is always tweeting or updating their Facebook status. For social media managers, this could be problematic as they don’t have the time to be online 24/7. Even if you do work for a digital agency, you cannot be online all day long.

So how do you reach your audience best with the limited online time you have? Have a look at some suggestions below:

Trial and Error

By updating statuses and tweeting using link shorteners like bit.ly, you can track how many times this link was clicked. It is also a good idea to keep a record of what you shared on which social media platform, to see what is working most effectively for your business. This also shows you the best times to post according to the level of engagement with fans and followers. Sounds pretty simple, but could be an effective method to use.

Social Media Tools

With the fame of social media, many monitoring and reporting tools have come about. Tools such as SocialBro allow you to pull daily reports on the best time to tweet. You can view the daily times that most users are online and capitalise on that. Other tools that can be used such as Hootsuite can be used for auto-scheduling to get your posts through to your audience at the best time, no matter how busy you are.

 

Be sure to remember your customers, product or service and the types of messages you are posting. Thanks to research, the infographic below shows us the best and worst times to post  on Facebook, Twitter, LinkedIn, Google + and Pinterest. To maximize your reach, be sure to post within the following times:

Social Media - when to post

5 Creative Ways to Spend your Lunch Break

Friday, May 24th, 2013

One of the best pieces of work advice you should take is – yes, to make sure that you take your lunch hour.

If you take preference in indulging in your food at your desk, think again – it’s an unhealthy habit! Having no sense of fresh air or sunlight on your skin for stretches of ten hours or more is really not good for your wellbeing. Take time to take a lunch break – you will be amazed at how useful that one hour can be to enhance your productivity and wellbeing.

Beyond running to the nearest service station or shop, shake things up with one of these creative ideas.

1.         Join a Lunch Network

GetLunched.com is a free online network that allows you to “get a lunch connection” or “get a lunch deal”. Here you can personally extend invitations to people and restaurants you want to connect with. It’s very simple, find who you want to lunch with and decide the terms, either “I’m Buying”, “You’re Buying” or “50/50”. Featured restaurants can also help with lunch deals for the day and if you’re a member, you will have early access to the best offers at hand!

For more information, check out GetLunched.com.

2.         Play “Lunch Roulette” with you Co-Workers

No matter the size of your company, you are bound to have co-workers that you have never had a decent conversation with. The idea of “Lunch Roulette” is to grab food with a co-worker you would like to get to know a little better. You will be amazed at how much you can learn about somebody with an hour and some food. Get to know the girl or guy sitting around the corner from you!

3.         Tap into your Smartphone

Be sure to remember the minicomputer in your pocket! Head outside and browse through some really cool and highly rated apps in your lunch hour.

  • Audible.com: Learn something new or engage in a story with Amazon’s audible.com. Get access to over 100,000 audio books or iTunes’ podcast library for thousands of free podcasts.
  • Pictorious: Practice your iPhonography skills and compete in photo challenges— like snapping a pic of unexpected artor a silhouette. You can earn points and rewards as your images are up voted or down voted.
  • SCVNGR: Relax in an around your office environment using this mobile app. Scavenger allows you to complete tasks to earn points – points that lead to real life rewards!

4.       Get a Manicure

If you prefer disconnecting from all technology, head to a nearby salon and treat yourself with an express manicure. Be sure to return to your desk refreshed, with freshly trimmed and polished nails, a simple touch to add to the professional vibe.

5.       Work Out

If a work out in the evening is too tiresome, consider your hour lunch break to recharge your brain and muscles. This is a fabulous energy booster and of course, is healthy for you. Pack a change of clothes and your iPod for your lunch time work out and sweat out your frustrations for the hour, leaving you rejuvenated and energetic for the rest of your working day.

 

work-out

Are Social Media and Technology ruining your life?

Tuesday, May 21st, 2013

Social media and technology have changed our lifestyles and keeps us connected like never before. There are many advantages to social media and technology, however, have you thought about the negatives? Can this have a negative impact on our lives by being an overload of data influencing our lifestyles?

Social-media-frustration

Can social media and technology have a negative effect on our lives?

Is social media a tool used to share information, or can it be a form of procrastination in the working world, thus hindering productivity?

Ask yourself these questions:

  • Do you play games before your work is done?
  • Do you use online games or surfing the web to avoid completing tasks?
  • Do you check social media posts frequently?

Using social media as a diversion is not advised. From a physical health point of view, it is harmful to be seated and munching  whilst on the computer for lengthy hours. Emotional stress can be a result of social media. This is because updating your status makes you happy , but reading your read friends’ status updates, leaves you feeling envious and negative about your own life. Posts are likely to be positive, as people do not favour posting their worst experiences.

 

What are the negative effects of sharing our life via social media and technology?

Social media and technology brings forth great tools to share your life with your loved ones and stay connected. However, this should never be a platform for personal issues as too much information let out could be harmful in the long run.

 

Ask yourself these questions:

  • Am I exposing too much personal information?
  • Do I want everyone to know about this?
  • Could this post be interpreted in the wrong way?

The key to using social media is for your own enjoyment. It is not a platform to impress others and try to portray the perfect picture of yourself to your friends. Do not be easily swayed by others’ opinions and be sure to not overexpose yourself.

 

Can social media and technology change the way your brain works?

The human brain is constantly working and retrieving new data. This new data can have an impact on cognitive functions in the long run. Social media and technology can also cause shorter attention spans with its instant information and response.

 

What should you do?

There is no need to disconnect from all social media and technology platforms. Simply be cautious in how this is used with regards to time and exposure, and make time for yourself to disconnect. It is always good to shut down and go back to an old fashioned lifestyle to recuperate and stay in touch with yourself.