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Red Bull and Cell C present Red Bull Mobile

Tuesday, March 1st, 2011

With Red Bull having a strong presence in South Africa, they have decided to spread their wings and expand their product offering. In partnership with Cell C, Red Bull launched Red Bull Mobile on 8th February 2011 into South Africa.

This joint venture between Red Bull and Cell C offers customers two branded packages and four phones to choose form.

Red Bull phones

The phones are Red Bull branded and come standard with Red Bull Music Academy Radio and Red Bull X- Fighters.

Red Bull packages

The two packages are made up of the RBM100 (R149 per month) and the RBM200. (R249 per month)

Through the Red Bull Mobile portal, customers will have access to:

  • Red Bull TV
  • Free Red Bull downloads
  • News and updates on Red Bull events and athletes
  • Weather
  • News
  • Local entertainment

Red Bull is focusing on providing their customers with freebies and benefits: great if you are into sports and action.

  • Tickets to Red Bull Racing
  • Tickets to Top Gear Live Festival
  • Monthly copy of Red Bulletin (Global magazine)

The Red Bull energy drink has been a booming success in the sporting world and has certainly been the drink of choice for many keen athletes and sleepy heads around South Africa. Whether or not they are able to succeed in the mobile market is something that only time will tell. However with Cell C on board, the relationship that these two exceptionally strong and successful brands have could be the beginning of bigger and better things for Red Bull.

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Posted in entertainment, lifestyle, local, sports, technology | No Comments »

Zoopy- giving South African’s a chance to share with the world

Tuesday, September 28th, 2010

It is always exciting when something great happens in South Africa, especially when it happens on the internet. You may have already heard about the South African “YouTube” creating waves amongst the internet surfers. Zoopy is its name and it certainly has left an impression.

In 2006, Zoopy was launched into closed beta where it then moved into live beta, available to the public on 5th March 2007. With some pretty high profile users like Helen Zille, Grant Haskin and Jonathan Shapiro (Zapiro,) this online and mobile social media site has certainly been appreciated for a variety of different reasons.

▪ Share/ view videos

▪ Share/ view photos

▪ Share/ view audio clips

▪ Zoopy TV (content created by the Zoopy team)

With the character and personality of South Africans, what better way to show off our enthusiasm than offer a platform to express to the world the creative, artistic, clever, funny, talented, charismatic, colourful, glamorous, expressive side that we all have within us! (May be a little biased there) With the world cup successfully behind us, who wouldn’t want to continue seeing more from this exciting country?

How does Zoopy work?

Zoopy is fun, new and is South Africa’s first video and photo sharing social network. Why wouldn’t we need one of these considering the huge amount of talent we have on display in South Africa? Just like YouTube, Zoopy allows you to upload a variety of media, choose a channel, write a description and share with the world. Whether it’s funny or something a little more serious, even amateurs are able to contribute to Zoopy.

Once your upload is live it is able to be viewed by people all over South Africa and the rest of the world. Through using Zoopy you are also able to invite friends, family and who- ever you wish to view your media- provided they are a member of Zoopy. If however you choose to use Zoopy as you do YouTube, you are able to view videos and photos and enjoy the humor, interest and fun that others choose to share with the world.

Visit www.zoopy.com

Follow them on Twitter, subscribe to the blog or join the Zoopy Facebook page.

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Posted in business, Development, entertainment, local, social media, technology | No Comments »

Google South Africa brings YouTube closer to home

Monday, May 17th, 2010

Google SA launched YouTube South Africa in an effort to make searching for and streaming video quality simpler and faster for South Africans. The South African version of the immensely popular video sharing social network runs off of www.youtube.co.za.

South African YouTube logo

It is not immediately clear how much content will be hosted on local servers, but it is definately clear that speed is a big reason for the service becomming local. As part of the launch a partnership agreement has been signed with the SABC and e-tv. This partnership agreement will allow the SABC and e-tv to stream a variety of current and past content on the platform. This means that they can connect on another level with their tv viewing audiences.

It is great to see that Google is beginning to embrace South Africa and the hunger that we have for all things online. Hopefully in the future a lot more of the Google gadgets that are common place overseas will begin to trickle in to Sough Africa.

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