Flipboard Pages: A fresh way of browsing social online content

March 28th, 2012 Posted in business, design, Development, lifestyle, online marketing, SEO, social media, technology | No Comments »

Be a fanWhat is Flipboard Pages? Publishers can now offer select content to iPad users in a new and engaging layout via Flipboard Pages. For example, when an article is shared on Twitter or Facebook, a Flipboard Pages user can simply press “Read Article” to read that article laid out in easy to print read magazine-style. Flipboard Pages preserve that pleasant traditional print magazine reading experience online. Many publishers are already offering their content via Flipboard Pages including: ABC... (more...)

Start tracking Social Media ROI on Google Analytics

March 22nd, 2012 Posted in business, Development, online marketing, SEO, social media, technology | No Comments »

Be a fan One of the most common questions any digital marketing agency may be asked is “Is Social Media Optimisation really necessary for my business”, or “What is the ROI on Social Media?” With Social Media increasing in importance when it comes to an internet marketing strategy, Google Analytics has now incorporated social- focused reports to the mix. Although there are various other Social Media analytics products out there, they are highly focused on tracking mentions, retweets, sentiment... (more...)

Pinterest to unveil redesigned profiles soon

March 15th, 2012 Posted in business, design, Development, online marketing, SEO, social media, technology | No Comments »

Be a fanBy now most of us have heard of or are already using and enjoying the services of the social photo sharing site, Pinterest. For the benefit of those that have been living under a rock, Pinterest lets you organise and share interesting images and information you find on the internet, with other users who may share common interests with you. The most fun comes from browsing  pinboards created by other users. Browsing pinboards is a fun way to discover new things and get inspiration from people... (more...)

Brandometer: how influential your brand is on social media?

March 14th, 2012 Posted in business, design, Development, lifestyle, online marketing, SEO, social media, technology | No Comments »

Be a fanWelcome onto the scene, a new South African Social Media Performance Tool.  Brandometer offers businesses the chance to analyse how well or how poorly their social media campaigns have been performing, across Facebook, Twitter, LinkedIn and even MXit. What is Brandometer? A new online service dubbed Brandometer was launched yesterday, benchmarking South Africa’s most influential and powerful brandsaccording to social media relevance. Brandometer was started by Michal Wronski, who founded... (more...)

LinkedIn launches follow button

March 9th, 2012 Posted in business, design, Development, local, online marketing, SEO, social media, technology | No Comments »

Be a fanLinkedIn has announced the launch of a follow button that can be embedded into external websites. The follow button will enhance the ability for businesses to gather followers on their profile pages.  LinkedIn’s follow button can be compared to the “Like” and “Follow” functionality of Facebook and Twitter. Companies can add the LinkedIn follow button to their websites to make it easier for consumers to follow them without actually searching for them on LinkedIn. The button... (more...)

Ignition Marketing Goes Live

March 9th, 2012 Posted in business, Development, lifestyle, local, online marketing, social media, technology | No Comments »

Be a fanTalooma has launched yet another successful website to a very satisfied client.  Our broad range of clients from of various industries, offer us the opportunities to break boundaries and provide a unique look, feel and user experience for their websites. Every client is equally important to us and we strive to ensure that each one is given the attention and care that they deserve. Working with the Ignition Marketing team (www.ignitionmarketing.co.za ) was an immensely rewarding experience... (more...)

Website design: is it really that important?

March 7th, 2012 Posted in business, design, Development, lifestyle, online marketing, SEO, social media, technology | No Comments »

Be a fanNowadays a website is an essential part of every profession. Whether you are the owner of small or big company, you need to have your own website for many reasons. However, a dull looking and uninteresting website is as good as no website at all. Having a website is one thing but having a well designed one is another. Through website design you can give your business an online identity and global presence. Through web marketing  your business will enjoy a good online business channel once... (more...)

iPad3 release date and what to expect

February 24th, 2012 Posted in business, design, Development, lifestyle, online marketing, SEO, social media, technology | No Comments »

Be a fan   The Apple iPad 2 has been out for nearly a year now, so it’s time to say hello to the highly anticipated and most talked about tablet device, the Apple iPad 3. The web is teeming with rumors about specs and the release date. The official launch date for the iPad 3 in South Africa is yet to be announced. However, it will be released in April to other parts of the word including: USA   France   Germany   Japan   Italy   Switzerland   Australia   Canada   UK So... (more...)

Mobile sites: connecting your brand to people on the move

February 15th, 2012 Posted in business, design, Development, online marketing, Other, SEO, social media, technology | No Comments »

Be a fanWhat is the point of having a mobile site for your business? Well, 4 years ago, there were 9.6 million active mobile internet users in South Africa and by the end of 2010 that number escalated to 10.56 million. This is according to a study conducted by World Wide Worx, a South African technology research company. Mobile sites or mobi sites, are websites designed especially for your mobile device. The challenge for web developers and designers is to make the experience of browsing on your... (more...)

Facebook Profiles vs. Facebook Fan Pages for business use

February 10th, 2012 Posted in business, design, Development, online marketing, SEO, social media, technology | No Comments »

Be a fanMany people think that Facebook is just Facebook! Wrong! When used properly, Facebook can be a fantastic social media tool for businesses. Unfortunately many companies (people) do not realise that there is a certain way to go about using Facebook as a platform for business. The difference between Facebook Profiles and Facebook Fan Pages Using Facebook on a personal capacity (Facebook Profiles) is extremely different to how businesses should be using the platform. Facebook Fan Pages offers... (more...)