Be a fanWe’ve been hearing about it for a while and it has finally been released publically, well in New Zealand at least. Facebook Timeline may one day be the default setting for all Facebook users, however in the mean- time it will slowly become available in various parts of the world. If you would like to enable Facebook Timeline now however, you are able to, in a few simple steps. Facebook Timeline is in essence, a collection of items that Facebook already allows you to post up on your profile.... (more...)
Facebook Timeline: the evolution of online socialising
December 8th, 2011 Posted in business, design, Development, lifestyle, online marketing, SEO, social media, technology | No Comments »
Social Screening: the online FBI
December 5th, 2011 Posted in business, lifestyle, local, online marketing, social media, technology | No Comments »
Be a fanGone are the days when a great CV and interview were enough to get a job. Most companies are taking advantage of social networking platforms to screen (social screening) potential employees and to get a deeper understanding of who they are. There are over 535 million social networking users across the world. These users have one or multiple accounts across LinkedIn, Facebook and Twitter. Any company looking at hiring new staff, looks for the most qualified and talented people as possible... (more...)
SEO copywriting vs. other styles of writing
November 18th, 2011 Posted in business, Development, online marketing, Other, SEO, social media, technology | No Comments »
Be a fanWhat is online or SEO copywriting? Well, SEO is the acronym for the phrase “search engine optimisation.” Search engine optimisation is all about doing specific things to your website to drive more traffic to it with the aim of getting a certain reaction from the people visiting your site. Whether it’s to get them to purchase something online or simply get them to enquire about your company’s product or service, their experience on you site needs to be interesting and helpful. What... (more...)
Google pushes all Ad campaigns to the bottom of the page
November 15th, 2011 Posted in business, Development, online marketing, SEO, social media, technology | 1 Comment »
Be a fanGoogle has been slowly but surely changing the way in which we use Google Search. The design and overall user experience of Google Search, that is. This mainstream search engine recently revealed that Ads will now be placed at the bottom of the search results page, instead of the top. This transition from “top vs, side” Ads to “top vs. other” Ads is said to perform better. This is because the viewer can easily scroll from the top of the page, down to the bottom, which is a natural... (more...)
Marketing success : Execution fail
October 4th, 2011 Posted in business, entertainment, Other, social media | No Comments »
Be a fanIf we could sing a song to KFC at this point; we would be singing Build Me Up Buttercup by The Foundations. We feel let down and almost robbed by the harrowing story that follows; so much so that e felt the need to share it on this platform. But it goes deeper than us being upset about a serious lack of chilling goodness! It cuts to the heart of an issue that many organisations fail at when it comes to their marketing becoming a reality. Marketing Success. The Johannesburg weather is beginning... (more...)
“Digital Marketing is the future” says Talooma’s Big Chief
September 23rd, 2011 Posted in business, design, Development, online marketing, Other, SEO, social media, technology | No Comments »
Be a fanOwning a Digital Marketing Agency can be a challenging task as well as an extremely fulfilling one at the same time. It is a very competitive industry and one that’s changing every single day. If you can’t keep up with the rate at which the internet and the digital world is advancing, I am afraid it’s quite easy to find yourself in deep waters without a life boat. I caught up with Ceri James, the founder and Marketing and Sales Director of Talooma Digital Marketing Agency. Talooma has... (more...)
Social Snap Shots: a new way to interact with brands
September 7th, 2011 Posted in business, design, Development, online marketing, SEO, social media, technology | No Comments »
Be a fanIf you are battling to keep up with social networking and new media, I certainly don’t blame you – They are growing faster than we can get our heads around them! SpyderLynk a mobile marketing and technology company has just set the next level of advertiser and consumer interaction. Social Snap Tags allows smart phone users access to a brand offer for special discounts, video clips, coupons, promotions, store locaters, free samples, etc. Unlike 2D barcodes, Social SnapTags does not require... (more...)
The Google 1 Chrome Extension has arrived…
September 1st, 2011 Posted in business, Development, online marketing, SEO, social media, technology | No Comments »
Be a fanThe wait is over; Google (Google Plus 1) has joined the extension bandwagon. If you are a Chrome user the Google Plus icon will become more and more visible on all your favourite web sites which will allow you to Plus 1 any web page. This ingenuity was developed directly by Google Inc. and it will function similar to the Facebook “like” button you see on most web pages today. The concern for most, however, is the fact that Google Plus sends a list of all the pages that you have visited... (more...)
Apple boss, Steve Jobs steps down
August 26th, 2011 Posted in business, lifestyle, online marketing, SEO, social media, technology | No Comments »
Be a fanSo Steve Jobs the man we have come to know as “The Apple Man” has stepped down as Apple CEO and chairman. So what does this mean for Apple and the industry at large? There are so many questions on people’s lips but one thing is certain, Tim Cook the current COO will succeed Steve as Apples new CEO. Tim Cook, was hand-picked by Steve Jobs himself, he has handled the top position repeatedly in the absence of the sickly Jobs. Though he may not be nearly as recognisable as Jobs, Cook... (more...)
Facebook “Like” button and promotion guidelines
August 22nd, 2011 Posted in business, Development, lifestyle, online marketing, SEO, social media, technology | No Comments »
Be a fanFacebook: the universal platform for individuals and businesses. However there has been much speculation about how much of your information remains confidential and how much of it becomes freely available to the Facebook Headquarters and others. Those using Facebook in the northeastern parts of Germany have been warned to avoid the “Like” button. All government sites within Scheswig- Holstein, (the northernmost of the 16 states of Germany) have been requested by the Independent Centre... (more...)
