Are Social Media and Technology ruining your life?

Social media and technology have changed our lifestyles and keeps us connected like never before. There are many advantages to social media and technology, however, have you thought about the negatives? Can this have a negative impact on our lives by...

May 21st, 2013 Posted in business, lifestyle, social media, technology | No Comments »

Social media and technology have changed our lifestyles and keeps us connected like never before. There are many advantages to social media and technology, however, have you thought about the negatives? Can this have a negative impact on our lives by being an overload of data influencing our lifestyles? Can social media and technology have a negative effect on our lives? Is social media a tool used to share information, or can it be a form of procrastination in the working world, thus hindering... (more...)

Samsung’s AlwaysOn Wi-Fi service goes live

Free Wi-Fi service access available from 15 April 2013   Samsung Electronics have announced that their AlwaysOn free Wi-Fi service has gone live as of 15 April 2013. With more than 1,000 local AlwaysOn hotspots, consumers will be able to e...

May 21st, 2013 Posted in business, design, Development, entertainment, lifestyle, online marketing, SEO, social media, technology, travel | No Comments »

Free Wi-Fi service access available from 15 April 2013   Samsung Electronics have announced that their AlwaysOn free Wi-Fi service has gone live as of 15 April 2013. With more than 1,000 local AlwaysOn hotspots, consumers will be able to enjoy this free service at almost any favourite location.   Samsung WiFi Always On If you are a Samsung user, on any Wi-Fi enabled smart device purchased after March 2010, you will be able to register  your device for this free service. This entitles you... (more...)

Structuring a complete Digital Marketing Strategy

Introduction Having recently completed the Digital Marketing Institute's (DMI),  Digital Marketing Diploma, I thought I would summarise and share the contents of the course, and at the same time provide a holistic overview of the DMI's view on D...

March 26th, 2013 Posted in business, Development, online marketing, Other, SEO, social media, technology | No Comments »

Introduction Having recently completed the Digital Marketing Institute’s (DMI),  Digital Marketing Diploma, I thought I would summarise and share the contents of the course, and at the same time provide a holistic overview of the DMI’s view on Digital Marketing. What are the top marketing trends you’ve come across? The program consists of a 5 Day intensive bootcamp covering all the various disciplines of Digital Marketing. First off, it’s imperative to understand, that there... (more...)

Once it’s out there, you can’t take it back.

What you say on social media (Facebook, Twitter, Linkedin, Pinterest, Google+ and any other platform on the web) could potentially end you in hot water. Not only is this a fact when it comes to issues of humanitarian aspects, racial commentary or ...

February 26th, 2013 Posted in business, design, Development, online marketing, SEO, social media, technology | No Comments »

What you say on social media (Facebook, Twitter, Linkedin, Pinterest, Google+ and any other platform on the web) could potentially end you in hot water. Not only is this a fact when it comes to issues of humanitarian aspects, racial commentary or general slander against individuals, but even more so against the corporate world, and especially the company you work for. More and more companies are monitoring their reputation online, and this online commentary has become easier to monitor, and pick... (more...)

The SEO impact of Responsive Design

What is Responsive web design? You might be asking yourself, “what the hell is this responsive web design?!”. Responsive web design is the term given to a certain way that a website is designed and built. Back in the day, the accustomed way for ...

February 6th, 2013 Posted in online marketing, SEO | No Comments »

What is Responsive web design? You might be asking yourself, “what the hell is this responsive web design?!”. Responsive web design is the term given to a certain way that a website is designed and built. Back in the day, the accustomed way for you to expose your online presence to as many people as possible, would be to create multiple versions of your website. One for PC and the other for mobile phones. A website that has a responsive web design, can adapt to any platform or screen size. Menu’s... (more...)

How to not suck at Twitter

In the world of Social Media and community management there are some people who just “get Twitter” and some people who don’t.  So this is a fun, yet serious post that I feel is long overdue to help people who are just doing Twitter so wrong, d...

February 1st, 2013 Posted in business, design, Development, entertainment, huge thoughts, lifestyle, little thoughts, online marketing, SEO, social media, technology | No Comments »

In the world of Social Media and community management there are some people who just “get Twitter” and some people who don’t.  So this is a fun, yet serious post that I feel is long overdue to help people who are just doing Twitter so wrong, do it a little better – after all Rome wasn’t built in a day, or in less than 140 characters. So you have heard about this thing called Twitter, and you have opened yourself up an account and chosen a handle (which is what your name is called on Twitter),... (more...)

User optimisation vs. search engine optimisation

For most of us, the topic of search engine optimisation, is an old one. All you have to do is just Google the term, and the long list of SERP’s that follow will all kind of say the same thing. Most with a slight varying nuance in the ‘how’ to a...

January 29th, 2013 Posted in business, design, Development, online marketing, Other, SEO, social media, technology | No Comments »

For most of us, the topic of search engine optimisation, is an old one. All you have to do is just Google the term, and the long list of SERP’s that follow will all kind of say the same thing. Most with a slight varying nuance in the ‘how’ to approach it. But all of that is rapidly changing. While up until recently, it was all about keyword density, increasing the number of pages on a site, or getting as many backlinks as possible. That’s all quickly coming to an end. Google SERP’s Why... (more...)

Graph Search: Providing greater access to your Facebook network

There have been rumors flying around for a while now that Mark Zuckerberg and his very own “team awesome” have been working on a Facebook “search engine”. Well, it is here and its name is Graph Search: certainly an interesting utilisation...

January 21st, 2013 Posted in business, design, Development, lifestyle, local, online marketing, SEO, social media, technology | No Comments »

There have been rumors flying around for a while now that Mark Zuckerberg and his very own “team awesome” have been working on a Facebook “search engine”. Well, it is here and its name is Graph Search: certainly an interesting utilisation of the social media platform. Available, at the moment, only to English (US) audiences, this social search engine was not developed to index the web. Instead, Facebook is indexing their map which is growing by close on 1Million new profiles daily. Data... (more...)

Season greetings from Talooma

As 2012 drew to a close, the team at Talooma wanted to do a little something different for our clients. Rather than the traditional eCards that get emailed out these days,  we thought we could do something a lot more fun,  interactive, and who k...

December 12th, 2012 Posted in Other | No Comments »

As 2012 drew to a close, the team at Talooma wanted to do a little something different for our clients. Rather than the traditional eCards that get emailed out these days,  we thought we could do something a lot more fun,  interactive, and who knows, maybe even have it go viral (hope, hope). So we have created a humorous and festive video against the backdrop of Mariah Carey’s “All I want for Christmas” acted out, sung, and produced by the entire team at Talooma. So take a look,... (more...)

Digital Relationship Building: away with link building

Every digital marketer is aware of how vital inbound links are to any site’s search results performance. But what is link building and what does it entail? Do you have to go all out and ask site owners in your niche for links to your site? Most mis...

November 15th, 2012 Posted in online marketing, SEO, social media, technology | No Comments »

Every digital marketer is aware of how vital inbound links are to any site’s search results performance. But what is link building and what does it entail? Do you have to go all out and ask site owners in your niche for links to your site? Most misinformed inbound marketers seem to be doing that and they have every right to go that route because it is not easy to get quality inbound links to your site. Before thinking about link building and sending bulk emails (which are perceived as spammy by... (more...)